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I'm Yvonne Jackson, a Strategic Alignment Consultant, Leadership Advisor, and Founder of SocialEDG, a ‘future of work’ firm helping growth-stage organizations scale with clarity, not chaos.
In April, I was working with an HR Executive whose team had spent the last year researching and developing a new set of corporate values. The team was excited to finally present the values to leadership. This was supposed to be their moment. But when the day came. Crickets. No compliments. No objections. Just…nothing. Why? Because no one on the team could answer this one simple question: What are these values for? And sadly, this isn't the first time I've heard this story. The Real Cost of...
Four years ago, a Technical Senior Manager gave me some unexpected feedback: “Yvonne, you say ‘I’ too much. You should work on saying 'we' more, and focusing on teamwork." At first, I was taken aback. For women in technology—or anyone navigating male-dominated spaces—where community and team building skills are often essential for our survival, surface-level feedback such as this can evoke intense feelings of self-doubt. You start to question whether your work contributions are truly valued...
The other day, my three-year-old asked me, "What's your favorite animal?" As much as I wanted to say: “Unicorns!” 🦄 (because who doesn’t love a little magic?), I surprisingly blurted out: “The Chameleon.”🦎Why a chameleon?It’s not just because they can change colors to blend into their surroundings, although that’s definitely cool 😎. It's because they are intrinsically designed to adapt to their tree-dwelling habitat. And I've done a LOT of adapting in my life."Yvonne, I Need You to Tone It...